Those menial, tedious tasks you hate doing every day? Automate. The technology to make your life so much easier is out there! You will boost your productivity and relieve yourself from the pressure of all the “to-dos” that you don’t really have to do.
Let’s review my top 3 things you should automate in your business right now!
#1 Client Onboarding
Different from welcome emails, this is your internal process. It’s something you can create and set up once but use again and again.
Using a productivity management system to send contracts, welcome packets, questionnaires, and client portal information automatically saves you time and puts the client at ease that you have it all together! It also ensures that everything is accomplished as quickly as possible, and nothing is ever missed.
My Favorite Productivity Management Systems:
- – Monday.com
- – Airtable
- – Asana
- – Trello
- – Zapier
#2 Welcome Emails
Did you know welcome emails usually have the highest open rates? These emails are your first access to direct contact with a potential client and are extremely valuable. Use them to engage with the lead and ask how they liked your resource.
Using your CRM or email management system, set up welcome emails to fire off after a new contact is received and drip out over the following days and weeks. This keeps you at the top of their inbox while your name is fresh on their mind.
Leverage these notes to further establish who you are, what you do, and why they should care by providing practical, tangible value in their inbox. Slowly introduce other ways to connect with you and your higher-ticket offers.
#3 Social Media Content
Automating content production can reduce the pressure on you or your team to be creative every day at the optimal posting time. While the content still has to be physically created or curated, there are tools and software platforms that help you automate the process.
You can batch create your social media text and graphics using the free tool, Canva. If you run out of ideas, scroll through the feed of your ideal client or competitors and see what they’re engaged with. Use this to fuel your creation!
Pre-made content calendars are also a dime a dozen, but apps like PostDeck also offer daily prompts and conversation starters to essentially generate content for you.
When you’re ready to publish, upload your content to a platform like Sprout Social, Buffer, or Later. These services help you schedule content out for the week or even the month so you can “set it and forget it” and focus on engagement.
Consider implementing Facebook’s “out of office” auto-responder for after-hours to connect with anyone who may reach out. Or, set up a chatbot to keep the conversation going and assist potential leads.
Work Smarter, Not Harder!
Automation can be tech-heavy upfront, but the payoff is literally buying you more time! If you’re overwhelmed by manual processes and need support and encouragement to confidently make good business decisions, let’s talk! Book a consultation with me!